Before you press play.
Who the show is for, what we talk about, and how to get on it.
Who is this podcast for?
People who make money with paid traffic, or want to: offer owners, media buyers, affiliates, copywriters and ecom operators. If you’ve ever stared at a CPA and wondered what the other guy is doing differently, it’s for you.
What do you talk about?
One offer per episode, taken apart: what it sells and why, where the buyers come from, what the funnel does after the click, what it makes, and what broke along the way. Across twelve topics, from offers and VSLs to checkout, retention and scale.
What kinds of offers do you cover?
Anything that sells with paid traffic and a funnel: info products, supplements, ecom and DTC brands, subscriptions, lead gen, and offers on ClickBank, Digistore and CPA networks.
Do guests really share numbers?
That’s the point of the show. We ask for CPA, AOV, take rates, refunds and margins. When a guest can’t share the exact figure, we ask for the range, and we always ask what went wrong.
Is it for beginners?
It’s made for people already running or building offers, so we won’t stop to define a funnel. If you’re starting out, you’ll still hear exactly how working offers are put together.
When does the first episode come out?
The first episodes are being recorded now. Join the list and you’ll get episode 1 by email the day it’s published.
Where can I listen?
On YouTube, Apple Podcasts and Spotify, and on this site. The links go live with episode 1.
Which languages?
Episodes are recorded in English. Spanish and Portuguese versions follow, so the show reaches operators in Latin America, Spain, Portugal and Brazil too.
How do I get on the show?
Apply here. We’re looking for operators with a real offer, real numbers and a story worth telling, including the parts that didn’t work.
Can I promote my offer?
You can talk about what you sell, and your guest page carries a call to action you choose. The conversation itself is about how you built and ran it, not a pitch.
What if I can’t share exact numbers?
Ranges are fine. What we can’t do is an episode with no numbers at all.
Is this a pitch for ElasticFunnels?
No. ElasticFunnels presents the show, but the episodes are about the guest’s offer and the way they run it, whatever tools they use.
What is ElasticFunnels?
A platform for funnels, checkout, split tests and attribution, built for direct-response operators. See elasticfunnels.io.
Got an offer that prints?
We record with operators who can show real numbers: offer owners, media buyers, affiliates, copywriters and ecom founders. Your guest page carries your own call to action.